Maybe you’ve heard concerning the latest controversy in the sneaker world. It started when Adidas posted images on their own facebook page of their yet to be released “JS roundhouse mid.” The sneaker featured orange plastic chains along with a rubber hand cuff attached at the ankle of the shoe. This apparently outraged some parents and fellow social media followers.
The sneaker was due to launch in August of this year. And until Monday was on the right track to help keep that schedule. After some serious criticism and negative comments on twitter and facebook. Adidas made a decision to drag the shoe from the lineup. Comments targeted at branding the sneaker were successful. You can observe evidence of all of this over the web. It had been showcased on the news because the “slave shoe.”
Along with Adidas, designer Jeremy Scott has received some pretty harsh criticism.
This whole situation has some interesting flaws in my opinion. First of all how can footwear be racist and who could honestly be offended with this? Also, no corporation would ever intentionally attempted to spark such controversy. However the most important thing to note here and in all likelihood the most overlooked is that this. Jeremy Scott designed this sneaker and several others. Jeremy established fact for his designs. They are often quirky and also to say the least different.
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